|
|
|
 |
Our Specializations
We combine our rich experience in business information and analytics with a deep understanding of our clients' strategic and tactical needs in:
-
Small Business Information -- includes Small Business prospects, Small Business Owners, credit and payment risk, normative balance sheet and income statement information. We cover 25+ million Small Businesses.
-
Demand Estimators and Predictive Measures-- provides over 15 parameters for segmenting customers and prospects. Assures client campaigns target the 'right' audience thereby reducing campaign cost while optimizing response.
-
Custom Analytics and Modeling --provides a range of analytic and research services to help our
clients solve their unique analytical problems. We have accumulated deep experience and expertise through
200+ client engagements.
-
Risk Scoring and Evaluation --provides specialized risk models on companies, geographies and industries.
-
Customer Analysis -- identifies cross-sell and up-sell opportunities in a client ’s commercial customer base to improve
profitability through building deeper
and/or broader representation with existing
relationships.
-
Market Analysis -- examines current or future markets relative to market size, market share, market growth, competitive landscape. We cover 100+ thousand bank branches for our banking industry clients. We also provide branch market and bank market segmentation.
-
Geographic and Demographic Analysis -- provides visual analysis and reporting on customers, prospects and markets via: customer concentrations, market boundaries, sales territory definitions, proximity risks, demographics.
|
|
|
